Getting Better at Sensemaking (Advances in Business Marketing & Purchasing, Band 9) - Hardcover

Hardcover

ISBN 10: 0762306335 ISBN 13: 9780762306336

Verlag: Jai Press Inc., 2000

Inhaltsangabe

This work's 16 contributions fill the mind with knowledge, skills, and insights useful for improving the executive's ability to do what needs to be done: scan environments better to find the weak signals on breakthrough technologies; shifts in customers' attitudes and behaviors; changes in behaviors of suppliers, governments, and other stakeholder groups; frame problems/opportunities better by deepening understanding on how we go about making sense of what is happening and can be made to happen; deciding better by gaining deep knowledge on how decisions are actually made and can be improved (e.g., via systems thinking and simulating system operations to uncover powerful levers previously unrecognized); and, doing better by applying new tools to learn what is really happening when planned strategies are converted into realized strategies.

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Includes 16 contributions that fill the mind with knowledge, skills, and insights useful for improving the executive's ability to do what needs to be done, such as: scan environments better to find the weak signals on breakthrough technologies; shifts in customers' attitudes and behaviors; and, changes in behaviors of suppliers and governments.

Details zur Ausgabe

• Verlag: Jai Press Inc.
• Erscheinungsdatum: 2000
• Sprache: Englisch
• ISBN 10: 0762306335
• ISBN 13: 9780762306336
• Einband: Gebundene Ausgabe
• Anzahl der Seiten: 512
• Herausgeber: Woodside Arch G.
• Kontakt zum Hersteller: preigu GmbH & Co. KG; mail@preigu.de; ; Lengericher Landstr. 19; Osnabrück; Niedersachsen; 49078; Deutschland