Vote Yes for Libraries: A Guide to Winning Ballot Measure Campaigns for Library Funding - Softcover

Turner, Anne M.

 
9780786408559: Vote Yes for Libraries: A Guide to Winning Ballot Measure Campaigns for Library Funding
Softcover
ISBN 10: 0786408553 ISBN 13: 9780786408559
Verlag: McFarland & Co Inc, 2000

Inhaltsangabe

More than ever, libraries must seek taxpayer dollars to expand or even maintain their services. Even in the best financial times, persuading voters to back new taxes for libraries is difficult. It s best to get professional help, since the grassroots approach, on a shoestring budget, is increasingly unlikely to work. Written for library directors, staff, board members and Friends who want to know how to achieve victory with a ballot measure, this guide covers the entire process from beginning steps, organization and fundraising to knowing and challenging the opposition. Advice is offered even on what to do if the campaign fails. This book will provide familiarity with both political concepts, like bonds and swing voters, and jargon, such as ELAW (Everybody loves a winner) and WIFM (What's in it for me?) and it s full of easy-to-follow advice and examples from actual campaigns. Learning politics and going into action can be fun as well as beneficial to the library and the community. A list of sources provides further assistance.

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Über die Autorin bzw. den Autor

Anne M. Turner, director of the Santa Cruz City-County Library System, lives in San Francisco, California.

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Verlag
McFarland & Co Inc
Erscheinungsdatum
2000
Sprache
Englisch
ISBN 10 
0786408553
ISBN 13 
9780786408559
Einband
Taschenbuch
Anzahl der Seiten
142
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
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