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Adam Smith: The Rhetoric of Propriety (Suny Series, Rhetoric in the Modern Era): The Rhetorical of Propriety - Softcover

McKenna, Stephen J

 
9780791465820: Adam Smith: The Rhetoric of Propriety (Suny Series, Rhetoric in the Modern Era): The Rhetorical of Propriety

Inhaltsangabe

In this volume, Stephen J. McKenna provides the first book-length treatment of Adam Smith's rhetorical theory, focusing on his theory of rhetorical propriety - the means by which effective communication is adapted to the variables of subject, audience, speaker or writer, purpose, and moment - and the centrality of this concept to his thought.

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