Mass Communication Research Methods: A Step-by-step Approach (Lea's Communication Series) - Softcover
Buch 16 von 16: Routledge Library Editions: Communication Studies
Inhaltsangabe
Step-by-step, Dr. Hsia leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications.
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