Verwandte Artikel zu Media Economics: Theory and Practice (Routledge Communicatio...
Inhaltsangabe
Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This text examines the process of media economics decision making through an exploration of key topics, such as industrial restructuring, regulatory constraints upon media operations, and changing economic value, providing key insights into media business activities. With the structure and value of media industries changing rapidly and sometimes dramatically, this text moves beyond a basic documentation of historical patterns to help readers understand the mechanics of change, offering insight into the processes reproducing contemporary trends in media economics. Thoroughly updated in this third edition, Media Economics focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within specific media industries, including newspaper, magazine, television, cable, movie, radio advertising, music, and online industries. New for this edition are chapters on the advertising, book publishing, and magazine publishing industries. Chapters contributed by expert scholars and researchers provide substantial discussions of the crucial topics and issues in the media industry sectors, and emphasize both domestic and international businesses. Offering a thorough examination of the economic factors and forces concerning the media industries, Media Economics is appropriate for use as a course text for advanced media management and economics students. It also serves as an indispensable reference for scholars and researchers in media business arenas.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Über die Autorin bzw. den Autor
Alison Alexander, James Owers, Rod Carveth, C. Ann Hollifield, Albert N. Greco
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
Neu kaufen
Diesen Artikel anzeigen
EUR 75,92
EUR 7,44 für den Versand von Vereinigtes Königreich nach USA
Versandziele, Kosten & DauerSuchergebnisse für Media Economics: Theory and Practice (Routledge Communicatio...
Beispielbild für diese ISBN
Media Economics : Theory and Practice
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. 3 Edition. Used book that is in excellent condition. May show signs of wear or have minor defects. Bestandsnummer des Verkäufers 5204790-6
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Media Economics : Theory and Practice
Anbieter: Better World Books: West, Reno, NV, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. 3 Edition. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 5106079-6
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Media Economics: Theory and Practice (Routledge Communication Series)
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Media Economics: Theory and Practice (Routledge Communication Series) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Bestandsnummer des Verkäufers 7719-9780805845808
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Media Economics: Theory and Practice (Routledge Communication Series)
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Bestandsnummer des Verkäufers 6545-9780805845808
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Media Economics: Theory and Practice Third Edition
Anbieter: a2zbooks, Burgin, KY, USA
Verkäuferbewertung 5 von 5 Sternen
Softcover. Zustand: Good. Third Edition. Has bookstore sticker on spine and back cover. Some Marking, Light Shelf Wear, Looks nice. 301 pages. Multiple copies available this title. Quantity Available: 4. Shipped Weight: Under 1 kilo. Category: Economics; ISBN: 0805845801. ISBN/EAN: 9780805845808. Pictures of this item not already displayed here available upon request. Inventory No: 1561057846. Bestandsnummer des Verkäufers 1561057846
Anzahl: 4 verfügbar
Beispielbild für diese ISBN
Media Economics: Theory and Practice Third Edition
Anbieter: a2zbooks, Burgin, KY, USA
Verkäuferbewertung 5 von 5 Sternen
Softcover. Zustand: Very Good. Third Edition. Has bookstore sticker on spine and back cover. Some Marking, Light Shelf Wear, Looks nice. 301 pages. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Economics; ISBN: 0805845801. ISBN/EAN: 9780805845808. Pictures of this item not already displayed here available upon request. Inventory No: 1561056018. Bestandsnummer des Verkäufers 1561056018
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Media Economics: Theory and Practice Third Edition
Anbieter: a2zbooks, Burgin, KY, USA
Verkäuferbewertung 5 von 5 Sternen
Softcover. Zustand: Very Good. Third Edition. Has bookstore sticker on spine and back cover. Text appears clean, Light Shelf Wear, Looks very nice. 301 pages. Multiple copies available this title. Quantity Available: 5. Shipped Weight: Under 1 kilo. Category: Economics; ISBN: 0805845801. ISBN/EAN: 9780805845808. Pictures of this item not already displayed here available upon request. Inventory No: 1561056017. Bestandsnummer des Verkäufers 1561056017
Anzahl: 5 verfügbar
Beispielbild für diese ISBN
Media Economics (Routledge Communication Series)
Anbieter: Phatpocket Limited, Waltham Abbey, HERTS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Bestandsnummer des Verkäufers Z1-Q-034-03003
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Media Economics
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
Zustand: New. pp. 312 Illus. Bestandsnummer des Verkäufers 7532558
Anzahl: 3 verfügbar
Beispielbild für diese ISBN
Media Economics (Routledge Communication Series)
Anbieter: Lucky's Textbooks, Dallas, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: New. Bestandsnummer des Verkäufers ABLIING23Feb2416190206788
Anzahl: Mehr als 20 verfügbar