Producing Mass Entertainment: The Serial Life of the Yellow Kid (Studies in Comics and Cartoons) - Softcover

Buch 4 von 9: Studies in Comics and Cartoons

Meyer, Christina

 
9780814255605: Producing Mass Entertainment: The Serial Life of the Yellow Kid (Studies in Comics and Cartoons)
Softcover
ISBN 10: 0814255604 ISBN 13: 9780814255605
Verlag: Ohio State University Press, 2019

Inhaltsangabe

Emerging mass culture in nineteenth-century America was in no small way influenced by the Yellow Kid, one of the first popular, serial comic figures circulating Sunday supplements. Though comics existed before, it was through the growing popularity of full-color illustrations printed in such city papers as Inter Ocean (Chicago) and the World (New York) and the implementation of regular, weekly publications of the extra sections that comics became a mass-produced, mass-distributed staple of American consumerism. It was against this backdrop that one of the first popular, serial comic figures was born: the Yellow Kid.

Producing Mass Entertainment: The Serial Life of the Yellow Kid offers a new take on the emergence of the Yellow Kid comic figure, looking closely at the mass appeal and proliferation of the Yellow Kid across different media. Christina Meyer identifies the aesthetic principles of newspaper comics and examines the social agents—advertising agencies, toy manufacturers, actors, retailers, and more—responsible for the Yellow Kid’s successful career. In unraveling the history of comic characters in capitalist consumer culture, Meyer offers new insights into the creation and dissemination of cultural products, reflecting on modern artistic and merchandising phenomena.

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Über die Autorin bzw. den Autor

Christina Meyer is Visiting Professor in American Studies at the University of Hamburg, Germany. She is the author of War and Trauma Images in Vietnam War Representations.

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Verlag
Ohio State University Press
Erscheinungsdatum
2019
Sprache
Englisch
ISBN 10 
0814255604
ISBN 13 
9780814255605
Einband
Taschenbuch
Anzahl der Seiten
264
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Deutschland

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Vorgestellte Ausgabe

ISBN 10:  0814214169 ISBN 13:  9780814214169
Verlag: The Ohio State University Press, 2019
Hardcover