Verwandte Artikel zu Creating Brand Loyalty: The Management of Power Positioning...
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising - Softcover
Inhaltsangabe
One of the most critical factors in the success of a product or service is having a powerful brand identity. This work shows advertising and marketing managers how they can be sure that their branding is effective by establishing an efficient and creative relationship with their ad agency. It provides managers with the four basics of highly successful advertising or branding, which are: establishing a strategic vision (the positioning) for the brand; providing clear ad development direction (based on consumer insight); nurturing an effective creative process; and coaching the ad agency to success.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Reseña del editor
One of the most critical factors in the success of a product or service is having a powerful brand identity. This work shows advertising and marketing managers how they can be sure that their branding is effective by establishing an efficient and creative relationship with their ad agency. It provides managers with the four basics of highly successful advertising or branding, which are: establishing a strategic vision (the positioning) for the brand; providing clear ad development direction (based on consumer insight); nurturing an effective creative process; and coaching the ad agency to success.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
EUR 3,85
EUR 4,51 für den Versand von Vereinigtes Königreich nach Deutschland
Versandziele, Kosten & Dauer
Suchergebnisse für Creating Brand Loyalty: The Management of Power Positioning...
Beispielbild für diese ISBN
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising
Anbieter: Phatpocket Limited, Waltham Abbey, HERTS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Bestandsnummer des Verkäufers Z1-T-035-01792
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 6545-9780814405017
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 7719-9780814405017
Anzahl: 1 verfügbar
Foto des Verkäufers
Creating Brand Loyalty: The Management Power of Positioning and Really Great Advertising: The Management of Power Positioning and Really Great Advertising
Anbieter: NEPO UG, Rüsselsheim am Main, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Zustand: Gut. 240 Seiten sauberes Exemplar aus einer wissenchaftlichen Bibliothek Sprache: Englisch Gewicht in Gramm: 969 22,6 x 19,1 x 2,5 cm, Taschenbuch. Bestandsnummer des Verkäufers 366913
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Creating Brand Loyalty : The Management of Power Positioning and Really Great Advertising
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. 1st Edition. Used book that is in excellent condition. May show signs of wear or have minor defects. Bestandsnummer des Verkäufers 3529482-6
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Creating Brand Loyalty : The Management of Power Positioning and Really Great Advertising
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. 1st Edition. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 9301987-75
Anzahl: 1 verfügbar
Foto des Verkäufers
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising
Anbieter: Zoom Books Company, Lynden, WA, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Bestandsnummer des Verkäufers ZBV.0814405010.VG
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising
Anbieter: HPB-Diamond, Dallas, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Bestandsnummer des Verkäufers S_434997405
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising
Anbieter: HPB Inc., Dallas, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Bestandsnummer des Verkäufers S_436685691
Anzahl: 1 verfügbar