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State and Federal Regulation of National Advertising (AEI Studies in Regulation and Federalism) - Softcover
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A study of the appropriate regulatory principles to apply to business communication with consumers, focusing on the Federal Trade Commission as the primary federal regulator, and on the substantive current issues of advertising health and environmental claims. See also HF5773 and HJ275. Annotation copyright Book News, Inc. Portland, Or.
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State and Federal Regulation of National Advertising (Aei Studies in Regulation and Federalism)
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