The World beyond the Firm: Managing the New Global Economy - Hardcover

Meier, Gerald M.

Hardcover

ISBN 10: 0875843034 ISBN 13: 9780875843032

Verlag: Harvard Business School Press, 1991

Inhaltsangabe

Book by Christopher A Bartlett Sumantra Ghoshal

Über diesen Titel

Reseña del editor:

The economic liberalization of Eastern Europe, the single European market and the rise of industrialization in Asia call for a fresh approach to international business. This book shows how to analyze the economic, social and political changes and to develop appropriate responses. The book analyzes trade policy in a number of countries, explores the movement of capital and examines balance of payments situations around the world. It then sees how these various factors bear upon the competitiveness of US firms. Meier stresses the need to develop a clear yet flexible global vision in a world which is rapidly altering.

Über diese Auflage

• Verlag: Harvard Business School Press
• Erscheinungsdatum: 1991
• ISBN 10: 0875843034
• ISBN 13: 9780875843032
• Einband: Tapa dura
• Anzahl der Seiten: 300