This is a collection of 24 "Harvard Business Review" articles on how to achieve a competitive edge by excelling at product development. The book combines insights from functional, technical and managerial areas that contribute to product development.
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How do top product development companies gain competitive advantage? They bring rapidly evolving technologies to increasingly fragmented markets using the talents within the organization and those of suppliers, distributors, and customers. In this collection of articles and interviews from the Harvard Business Review, authorities describe successful practices and provide frameworks for managing the technologies, processes, innovations, and R&D efforts that lead to superior product development projects. A Harvard Business Review Book. "An excellent overview and introduction.... Read the book cover to cover as a road map to more in-depth investigation or 'cherry-pick' it by topic. Either way, it adds up to a fine reference on product development."-Quality Digest
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Hardcover. Zustand: Fine. The Product Development Challenge: Competing Through Speed, Quality, and Creativity (0), Vol. 0 by Kim B. Clark. Harvard Business Review Press, 1995. 448pp. Language: English. Note: Light shelfwear without any other signs of wear or use. Bestandsnummer des Verkäufers 00021807
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Zustand: Como nuevo. : Este libro explora cómo las empresas líderes en desarrollo de productos obtienen una ventaja competitiva al llevar tecnologías en rápida evolución a mercados cada vez más fragmentados con velocidad, eficiencia y alta calidad. Además, utilizan los talentos de toda la organización y los de proveedores, distribuidores y clientes para lograrlo. Esta colección de artículos y entrevistas de la Harvard Business Review explora cómo estas empresas tienen éxito, identificando un liderazgo sólido y un alto grado de integración como las características distintivas de las organizaciones que logran resultados sobresalientes de los esfuerzos de desarrollo de productos. EAN: 9780875846095 Tipo: Libros Categoría: Negocios y Economía Título: The Product Development Challenge Autor: Kim B. Clark Editorial: Harvard Business Review Press Idioma: en Páginas: 448 Formato: tapa dura. Bestandsnummer des Verkäufers Happ-2021-Jul-12-41346
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