Communicating Nutrition: The Authoritative Guide - Softcover

Mayfield, Barbara J.

Softcover

ISBN 10: 0880910178 ISBN 13: 9780880910170

Verlag: Academy of Nutrition & Dietetics, 2020

Inhaltsangabe

Written and reviewed by experienced nutrition communicators and educators, this authoritative guide provides the knowledge and skills needed to develop and deliver all types of communication in a variety of settings. Students, interns, and practitioners alike will find this to be an indispensable resource. The book's 42 chapters are presented in 8 sections, each with an opening showcase featuring a communication success story and applied advice. Highlights of the chapters include guidance on:

• Writing and interpreting scientific research
• Developing science-based messages
• Addressing misinformation
• Customizing communications to various audiences
• Delivering effective presentations
• Mastering media interviews
• Using social media, websites, videos, and demonstrations
• Communicating in business settings―and much more!

Theoretical background for best practices in nutrition communication is addressed throughout to help build foundational knowledge and skills. This is rounded out with words of experience, hands-on strategies, and real-life stories in every chapter, along with objectives, checklists and key takeaways.

Details zur Ausgabe

• Verlag: Academy of Nutrition & Dietetics
• Erscheinungsdatum: 2020
• Sprache: Englisch
• ISBN 10: 0880910178
• ISBN 13: 9780880910170
• Einband: Taschenbuch
• Anzahl der Seiten: 699
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Mare Nostrum Group B.V.; gpsr@mare-nostrum.co.uk; ; Doelen 72; Breda; 4831 GR; Niederlande