A business classic that has been guiding new entrepreneurs through the process of launching their businesses for more than a quarter of a century, this book has now been revised to feature the most up-to-date information, forms, examples, and worksheets. It emphasizes all of the mechanics of the start-up, including choosing a business, legal structure, location, and DBAs. Additional chapters cover home-based business, proprietary rights, financing options, bookkeeping, and cash flow. Offering indispensable advice for marketing, Internet operation, and business planning, it is positioned to remain a favorite for business education by universities, colleges, technical schools, and small business development centers.
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Linda Pinson is a nationally recognised speaker, educator, and business consultant specialising in financial management. She lives in Tustin, California.
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