Rogue Elephants: One PR Girl's Fight Through the Human Jungle - Softcover

Hunt, Jane

Softcover

ISBN 10: 0957569742 ISBN 13: 9780957569744

Verlag: Gianna Della Luna Publishing, 2013

Über diesen Titel

Reseña del editor:

Rogue Elephants: One Girl’s Fight Through the Human Jungle is the witty and self-deprecating auto-biographical account of a PR career stretching from the mid-80s to 2012, written by the Chartered Institute of Public Relations’ winner of the national title of ‘Best Freelance PR Practitioner’ 2012. Filled with both humour and poignant episodes, the book takes the reader on a journey, beginning with Jane’s floundering around with a PhD at Cambridge University and then taking on the cultural challenges of working as the executive secretary for a Japanese stockbroker. It sees her launched into a career in in-house PR, before leaving the PR profession for a while to face huge personal challenges, from alopecia to death threats. Her return to the industry and subsequent move to the agency side of the PR world is then sprinkled with funny episodes, bizarre encounters, famous faces and moments of public relations triumph, which will have both those in the PR profession and beyond laughing and wanting to read on, to find out how Jane then created a regional PR consultancy (Catapult PR), based in a sleepy Lancashire location which could create one award winning PR campaign after another. The book ends with Jane’s ultimate title triumph in 2012, when she grabbed her award from the hands of Olympian, Colin Jackson and wasn’t prepared to let go! This book is a must for anyone working in PR or considering a career in public relations, but is also a witty read for anyone who likes books in the spirit of ‘It Shouldn’t Happen to a Vet’, any woman trying to juggle motherhood with a career or running their own business and anyone who is seeking inspiration to overcome life’s obstacles.

Biografía del autor:

Jane Hunt is an award-winning public relations professional with experience spanning three decades. In 2012, she scooped the top national title of 'Best Freelance PR Practitioner' in the Chartered Institute of Public Relations Excellence Awards in Britain. In total, she has won 23 top awards and has been responsible for some of the most creative PR campaigns in the UK. Her PR consultancy, Catapult PR, is renowned for its inspirational ideas and is still the only agency outside of Manchester to have ever been NW PR Consultancy of the Year. Jane graduated from Cambridge University with an MA in History and studied for a PhD in Indian History for one year, at Trinity College Cambridge. She is a former pupil of Fleetwood Grammar School and now lives in Poulton-le-Fylde, Lancashire. She has worked in top positions in Bracknell, London, Bristol, Manchester and Leeds and works for clients nationwide. She speaks Italian and also has a Chartered Institute of Marketing Diploma in Tourism Marketing.

Über diese Auflage

• Verlag: Gianna Della Luna Publishing
• Erscheinungsdatum: 2013
• ISBN 10: 0957569742
• ISBN 13: 9780957569744
• Einband: Tapa blanda
• Anzahl der Seiten: 458