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You Can't Teach a Kid to Ride a Bike at a Seminar : The Sandler Sales Institute's 7-Step System for Successful Selling - Hardcover

David H. Sandler

 
9780967179902: You Can't Teach a Kid to Ride a Bike at a Seminar : The Sandler Sales Institute's 7-Step System for Successful Selling
Hardcover
ISBN 10: 0967179904 ISBN 13: 9780967179902
Verlag: Bay Head Publishing, Inc., 2006

Inhaltsangabe

Traditional selling techniques - frequently taught at seminars and on late-night cable television - are the norm in professional selling, but just about everyone in sales today agrees that these antiquated techniques simply don't work. Every sales prospect has heard the old techniques countless times before, and most know what a salesperson is going to say even before the presentation begins! That's why prospects can so easily control a sales call - and destroy the salesperson's self-esteem in the process. Prospects never controlled David Sandler or anyone who masters his groundbreaking selling techniques. In 'You Can't Teach a Kid to Ride a Bike at a Seminar,' you learn to master the seven key sales principles of the Sandler Selling System - and how and when to use them. You don't have to be subservient, forfeit your self-esteem, or fake enthusiasm about your product or service. And you never have to lie! In this remarkable guide in hand you wil learn: * How to conquer the 'selling dance' that always occurs betwen salesperson and prospect * How to condition yourself for a sucessful career in sales, regardless of what you sell * Why the prospect can mislead you and what you can do about it * Why seminars are a quick fix that's good for only a day or two, and how ongoing reinforcement training is the key to success And much more!

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Über die Autorin bzw. den Autor

In the world of professional selling, David H. Sandler, founder of the Sandler Sales Institute, (now Sandler Training) and creater of the unique Sandler Selling System, wsa a hunter and a killer. His weapons were honesty and wit, incisive intellect and a fundamental grasp of human nature. He died in 1995, but his legacy lives on through the more than 225 Sandler Training franchisees teaching the Sandler Selling System throughout the world.

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Verlag
Bay Head Publishing, Inc.
Erscheinungsdatum
2006
Sprache
Englisch
ISBN 10 
0967179904
ISBN 13 
9780967179902
Einband
Gebundene Ausgabe
Auflage
4
Anzahl der Seiten
226
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar