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If Disney Ran Your Hospital: 9 1/2 Things You Would Do Differently - Hardcover

Lee, Fred

 
9780974386003: If Disney Ran Your Hospital: 9 1/2 Things You Would Do Differently
Hardcover
ISBN 10: 0974386006 ISBN 13: 9780974386003
Verlag: HEALTH ADMINISTRATION PR, 2004

Inhaltsangabe

Using examples from his work with Disney and as a senior-level hospital executive, author Fred Lee challenges the assumptions that have defined customer service in healthcare. In this unique book, he focuses on the similarities between Disney and hospitals―both provide an “experience,” not just a service. It shows how hospitals can emulate the strategies that earn Disney the trust and loyalty of their guests and employees.

The book explains why standard service excellence initiatives in healthcare have not led to high patient satisfaction and loyalty, and it provides 9 ½ principles that will help hospitals gain the competitive advantage that comes from being seen as “the best” by their own employees, consumers, and community.

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Über die Autorin bzw. den Autor

Previously, Fred Lee has been both a senior vice president of a major medical center and a cast member at Disney University. Disney recruited him because of his expertise in helping hospitals achieve a culture that inspires patients and employee loyalty. At Disney, he helped to adapt and facilitate Disney&;s approach to quality service and to develop its newest seminar on customer loyalty.

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Verlag
HEALTH ADMINISTRATION PR
Erscheinungsdatum
2004
Sprache
Englisch
ISBN 10 
0974386006
ISBN 13 
9780974386003
Einband
Gebundene Ausgabe
Auflage
1
Anzahl der Seiten
215
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
GS1 Slovakia
https://www.gs1sk.org

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