Putting It on Paper: The Ground Rules for Creating Promotional Pieces That Sell Books - Softcover

Josephson, Dawn

Softcover

ISBN 10: 0974496618 ISBN 13: 9780974496610

Verlag: Ground Rules Pr, 2004

Inhaltsangabe

Strategies for creating a compelling book marketing kit that draws the attention of book buyers and the media are presented in this insider's guide to successful book promotion. Laying a solid foundation for the development of all book marketing materials, this step-by-step guide includes tips for developing an author biography that makes the author irresistible, organizing an article to position the author as an expert, and getting a foot in the door with an informative catalog sheet. Addressing specific solutions for unique needs, the advice provided is appropriate for those just publishing a book as well as those interested in pumping some life back into already existing titles.

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Über die Autorin bzw. den Autor

Dawn Josephson is an editor, ghostwriter, idea development consultant, and public speaker. She has been an editor-in-chief for Cutting Edge Media, a national magazine publisher; a frequent contributor to The Entertainer, a Central Florida arts and entertainment magazine; an advertising copywriter for small and mid-sized businesses; and a technical writer for Computer Support Inc., a national software company. She lives in Hilton Head Island, South Carolina.

Details zur Ausgabe

• Verlag: Ground Rules Pr
• Erscheinungsdatum: 2004
• Sprache: Englisch
• ISBN 10: 0974496618
• ISBN 13: 9780974496610
• Einband: Taschenbuch
• Anzahl der Seiten: 170
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar