Create Stunning HTML Email That Just Works: Create Html5 Emails That Look Great and Deliver!: Create HTML Email That Look Great and Deliver! (Email Design) - Softcover

Patterson, Mathew

 
9780980576863: Create Stunning HTML Email That Just Works: Create Html5 Emails That Look Great and Deliver!: Create HTML Email That Look Great and Deliver! (Email Design)
Softcover
ISBN 10: 0980576865 ISBN 13: 9780980576863
Verlag: Sitepoint, 2010

Inhaltsangabe

Create Stunning HTML Email That Just Works is a step-by-step guide to creating beautiful HTML emails that consistently work. It begins with an introduction to email covering topics such as: how email design differs from web design; permission based marketing, and the anatomy of an email.

What You Will Learn:
How to design HTML emails that look great
Simple methods to design & test email newsletters
Best practice, permission based email marketing tips & techniques
Proven strategies for selling email design services to your clients

The book shows the reader how to plan, design, and build gorgeous HTML email designs that look great in every email program: Outlook, Gmail, Apple Mail, etc. All-important tasks like legal requirements, testing, spam compliance and known hacks and workarounds are covered.

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Über die Autorin bzw. den Autor

Mathew Patterson is the community manager at Freshview, the team behind the popular email newsletter web apps, Campaign Monitor and MailBuild. In past lives he was a web designer for the Australian Stock Exchange and Priceline Europe among others. He runs Designers Inhouse, the list for web designers in non-design firms, and recently spoke at the Future of Web Design in New York.

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Verlag
Sitepoint
Erscheinungsdatum
2010
Sprache
Englisch
ISBN 10 
0980576865
ISBN 13 
9780980576863
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
144
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar