Winner of the 2016 Beverly Hills Book Awards -- Entrepreneurship & Small Business Category
Winner of 2015 USA Best Book Award – Leadership CategoryWinner of 2015 Barnes & Noble Book Seller Recommended Business BooksLeadership Lessons from the US Submarine Force You Can Apply to Your BusinessIn 2005, Marc Koehler was brought in to turn around a struggling $7M US-based manufacturing company. He quickly identifies that the business analysis tools he is using for this small firm are drowning it. He decides to go back to his time as a US Nuclear Submarine Officer and recognizes many similarities. Both his sub & the business have a mission, a small team, limited resources, and a dynamically changing environment. With similar conditions, why was the submarine successful, able to accomplish so much under extreme conditions? What tools did it use? What were its best practices? Marc decides that he can apply the same leadership approach and tools to the struggling company. The results are tremendous. He sees the same team of people who were struggling before, lead the company back to stability and profitability.Over the next 10 years, Marc has similar success in many other small businesses he is brought in to turnaround. He refines the tools into a system and discovers type or size of business don't matter, the tools are universal whether you are a $10M Manufacturer, a $4M Law Firm, a $110M Service Company, or a $5M Non-Profit.Leading with Purpose provides a simple, but powerful blueprint to get everyone on the same page, passionate about what they are doing, and focused on what matters most. It steps you through the creation of a simple, but powerful single-page plan and then shows you how to use it to develop an engaged and empowered team that collectively drives success, solves problems, and manages change.If you are interested in creating a culture where your employees are galvanized around a common vision and a shared purpose, understand their specific role, help manage the day-to-day chaos, and stay focused on the goals that matter most, this is the book for you.Leading with Purpose has a foreword by L. David Marquet, author of the business bestseller Turn the Ship Around!The book’s single page plan coordinates with the Lead with Purpose online platform (www.leadwithpurpose.com) where leaders can manage their plan in the cloud for FREE.
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The one-page plan you create using this book works to boost passion, product, productivity, and profits precisely because it embodies simple messages that are meaningful, shows people how they belong to something bigger than themselves, and communicates plainly how they make a difference. Unlike so many other planning models, this one is uncomplicated, unpretentious, and non-threatening. There is no smoke and mirrors behind who prepared it or why. It is intended to be crafted by the very people who work at the company and are most vested in making the decisions that impact their work lives and those of their staffs. When the plan is completed, it communicates simply to both executives and employees alike at a very direct, visceral level. It is easily grasped and understood. It does not waffle, manipulate or obfuscate the passion behind the company
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