Innovation Navigation: How To Get From Idea To Reality In 90 Days - Hardcover

Baumberger, Kurt J

 
9780990896401: Innovation Navigation: How To Get From Idea To Reality In 90 Days
Hardcover
ISBN 10: 0990896404 ISBN 13: 9780990896401
Verlag: MarketSquare Worldwide, 2014

Inhaltsangabe

Innovation Navigation offers a new step-by-step approach to systematically move from a fuzzy thought to firm reality in 90 days. You will learn how to use an innovation framework coupled with agile methodology to create rapid prototypes of products and services customer actually want. Innovation Navigation features mapping exercises, illustrations, and one-page summary tools used by startups, marketing agencies, consultancies, and companies worldwide, including Google, Apple, Nissan, Hospital Corporation of America, P&G, and The Coca-Cola Company. Discover how to build support for your innovation while inoculating against "organizational antibodies" bent on destroying anything new. Innovation Navigation is for those ready to stop talking and start building. If you want to create a breakthrough innovation and not just an incremental improvement, you need this guide. And you need it now.

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Verlag
MarketSquare Worldwide
Erscheinungsdatum
2014
Sprache
Englisch
ISBN 10 
0990896404
ISBN 13 
9780990896401
Einband
Gebundene Ausgabe
Anzahl der Seiten
238
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
preigu
mail@preigu.de

Lengericher Landstr. 19
Osnabrück
49078
Deutschland

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9780990896418: Innovation Navigation: How To Get From Idea To Reality In 90 Days

Vorgestellte Ausgabe

ISBN 10:  0990896412 ISBN 13:  9780990896418
Verlag: MarketSquare Worldwide, 2014
Softcover