Basketball Parents—This Is Your Playbook.
Youth sports in the U.S. are a $30+ billion industry—with $19 billion spent on travel-related tournaments and events alone. For families in the basketball world, it’s no longer just about the game—it’s a business. And most parents are left trying to figure it out on their own.
The Parent’s Section: Outside the Locker Room is the first guide written by a basketball parent, for basketball parents, offering a real-life, data-informed roadmap through AAU, prep school, recruiting, and the evolving NIL (Name, Image, Likeness) space.
Based on the author’s seven-year journey with her son—from local gyms to D1 scholarships and a professional contract—this book includes:
Expert insight from coaches, recruiters, and players
Step-by-step strategies for scholarships, team selection, and recruiting timelines
Real stories from families navigating the system
Mistakes to avoid in AAU, prep school, and NIL negotiations
Guidance to help your athlete get seen—and signed
“Over the years, I’ve seen too many parents—myself included—lost in a system that doesn’t explain itself. This is the guide I wish we had.”
Used in coursework at American Intercontinental University, this book is a trusted resource for families, educators, and youth sports professionals.
If you’re standing in the Parent’s Section… this is your blueprint.
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