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Racing Change: The End of Product Innovation and Management as We Know It. Shifting Our Focus to Managing Product Lines as Complex Systems - Softcover

O'Connor, Paul J.

 
9780999738139: Racing Change: The End of Product Innovation and Management as We Know It. Shifting Our Focus to Managing Product Lines as Complex Systems
Softcover
ISBN 10: 0999738135 ISBN 13: 9780999738139
Verlag: Advantage NPD, 2025

Inhaltsangabe

RACING CHANGE

The End of Product Innovation and Management as We Know It.
Shifting Our Focus to Managing Product Lines as Complex Systems.

by Paul O'Connor


Racing Change is a deep exploration of why and how large companies must shift the context of product development and management to be competitive in the accelerating change race created by artificial intelligence.

World-renowned expert Paul O'Connor, author of Racing Change, shares with us why and how the way we manage product and innovation management must change.

The path forward, he clearly argues, is to shift our thinking from innovating one product at a time to orchestrating entire lines of products. O’Connor details how embracing product lines as complex systems — each with a myriad of forces, constraints, agents, and components—is essential for competing in the artificial intelligence-induced accelerating change race.
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What Everyone is Saying

"A must-read for anyone interested in innovation or product management within medium and large-sized companies."

"Racing Change spells out how we must learn to change our core product offerings, not just keep pumping out the 'BS products' that are leading us to a nowhere future."

"This book is the most insightful book on innovation that I've ever read. Kudos to the Author!"

"Don't look now, but the world is changing and that change is getting faster and faster. We don't have a choice. Everyone of us is going to have to learn how to manage product lines as systems, and this book lays out exactly what we need to know."

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Advantage NPD
Erscheinungsdatum
2025
Sprache
Englisch
ISBN 10 
0999738135
ISBN 13 
9780999738139
Einband
Taschenbuch
Anzahl der Seiten
604
Kontakt zum Hersteller
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