Remote Work, Internal Marketing and Human Resource Management: Innovative Approaches and Fundamentals (Routledge Research in Human Resource Management) - Hardcover

Mishra, Teena

 
9781032790886: Remote Work, Internal Marketing and Human Resource Management: Innovative Approaches and Fundamentals (Routledge Research in Human Resource Management)
Hardcover
ISBN 10: 1032790881 ISBN 13: 9781032790886
Verlag: Routledge, 2024

Inhaltsangabe

This book presents the views, opinions, and reality of remote work and creating an appropriate internal marketing culture in a remote environment. It will be of value to researchers, academics, practitioners, and students in the fields of human resource management, organizational studies, and innovation management.

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Über die Autorin bzw. den Autor

Teena Mishra, PhD in management, has 14 years of work experience. She received her PhD from Barkatullah University, India, and completed a PG in management with a human resource specialization from Symbiosis, Pune, and an MCom in international business from IGNOU. She also holds a diploma in journalism, mass communication, and international business. Currently, she is working remotely with the ITM University of Vadodara, India, and Upgrade online teaching. She has taught various subjects such as human resource management, organizational behavior, marketing management, and retail management in undergraduate and postgraduate courses. Her areas of research interest include sustainable development and the environment, sustainable practices, organizational behavior, internal marketing, educational systems, marketing practices and strategy, and human resource practices.

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Verlag
Routledge
Erscheinungsdatum
2024
Sprache
Englisch
ISBN 10 
1032790881
ISBN 13 
9781032790886
Einband
Gebundene Ausgabe
Anzahl der Seiten
244
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

Lengericher Landstr. 19
Osnabrück
Niedersachsen
49078
Deutschland

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Vorgestellte Ausgabe

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Verlag: Routledge, 2026
Softcover