In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises.
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Harold L. Vogel is author of Financial Market Bubbles and Crashes (Cambridge University Press, 2010) and Travel Industry Economics: A Guide for Financial Analysis (Cambridge University Press, 2001), a companion volume to this textbook. He was senior entertainment industry analyst at Merrill Lynch & Co. for 17 years and was ranked as top entertainment industry analyst for 10 years by Institutional Investor magazine. He earned his Ph.D. in financial economics from the University of London; has taught at Columbia, The Cass Business School, and USC; and currently heads an independent investment and consulting firm in New York City.
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Hardback. Zustand: Fair. The entertainment industry is one of the largest sectors of the U.S. economy and is in fact becoming one of the most prominent globally as well, in movies, music, television programming, advertising, broadcasting, cable, casino gambling and wagering, publishing performing arts, sports, theme parks, toys and games. The eighth edition of Entertainment Industry Economics differs from its predecessors by inclusion of a new section on the legal aspects and limitations common to all such 'experience' industries, reference to the emerging field of the psychology of entertainment, partial restructuring and expansion of the music chapter, enhancement of the section on advertising, and broadening of the coverage in the gaming and wagering chapter. The result is a comprehensive, up-to-date reference guide on the economics, financing, production and marketing of entertainment in the United States and overseas, that will interest investors, business executives, accountants, lawyers and arts administrators. Bestandsnummer des Verkäufers 00107370884
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Hardback. Zustand: Fair. The entertainment industry is one of the largest sectors of the U.S. economy and is in fact becoming one of the most prominent globally as well, in movies, music, television programming, advertising, broadcasting, cable, casino gambling and wagering, publishing performing arts, sports, theme parks, toys and games. The eighth edition of Entertainment Industry Economics differs from its predecessors by inclusion of a new section on the legal aspects and limitations common to all such 'experience' industries, reference to the emerging field of the psychology of entertainment, partial restructuring and expansion of the music chapter, enhancement of the section on advertising, and broadening of the coverage in the gaming and wagering chapter. The result is a comprehensive, up-to-date reference guide on the economics, financing, production and marketing of entertainment in the United States and overseas, that will interest investors, business executives, accountants, lawyers and arts administrators. Bestandsnummer des Verkäufers CIN1107003091A
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