Research Methods for the Behavioral Sciences - Hardcover

Gravetter, Frederick J.; Forzano, Lori-Ann B.

Hardcover

ISBN 10: 1111342253 ISBN 13: 9781111342258

Verlag: CENGAGE Learning Custom Publishing, 2011

Inhaltsangabe

Bestselling statistics author, Fredrick J. Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Third Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.

Details zur Ausgabe

• Verlag: CENGAGE Learning Custom Publishing
• Erscheinungsdatum: 2011
• Sprache: Englisch
• ISBN 10: 1111342253
• ISBN 13: 9781111342258
• Einband: Gebundene Ausgabe
• Auflage: 4
• Anzahl der Seiten: 618
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar