Foundations of Strategy - Softcover

Grant, Robert M.; Jordan, Judith J.; Walsh, Phil

Softcover

ISBN 10: 1118476948 ISBN 13: 9781118476949

Verlag: John Wiley & Sons Inc, 2015

Inhaltsangabe

Foundations of Strategy, Canadian Edition is a concise text aimed at both undergraduate and MBA students. With the needs of these students in mind, the authors made sure that the text was written in an accessible style, with a clear, comprehensive approach and sound theoretical depth. An excellent set of current and in–depth Canadian and global cases will show students how to apply the strategy concepts in real–world scenarios. Today’s strategy modules are delivered in a wide variety of different formats to a wide range of audiences. Instructors frequently find themselves faced with the challenge of delivering their modules in relatively short time frames to student groups with very diverse educational and employment backgrounds. This text is designed to assist instructors in meeting this challenge by covering the core aspects of strategy as concisely as possible without losing academic depth.

Details zur Ausgabe

• Verlag: John Wiley & Sons Inc
• Erscheinungsdatum: 2015
• Sprache: Englisch
• ISBN 10: 1118476948
• ISBN 13: 9781118476949
• Einband: Taschenbuch
• Anzahl der Seiten: 416
• Kontakt zum Hersteller: Wiley-VCH GmbH; product_safety@wiley.com; ; Boschstrasse 12; Weinheim; 69469; Deutschland