Values-Based Innovation Management: Innovating by What We Care About - Softcover

Breuer, Henning; Lüdeke-Freund, Florian

Softcover

ISBN 10: 1137516615 ISBN 13: 9781137516619

Verlag: Red Globe Press, 2016

Inhaltsangabe

How can we create new offerings, business models, and new markets based on what we care about? And which kinds of values already impact corporate cultures and organisational development today?

This concise guide shows how to renew business by focusing on its essential values. The book combines theoretical insights with a strong practical element, featuring a wealth of case studies and tools to help innovators solve societal problems and realise their ideals.

Values-Based Innovation Management is a unique and forward-thinking new textbook. It shows how innovation in processes, products, services, business models and networks may be managed by what we care about. Readers will be encouraged to explore not only sustainability-orientation and values of privacy or safety, but also their own unique values as relevant drivers for change within and across organisations.

Key features include:

Theories and proven methods to be applied to new innovation challenges and opportunities

International case studies of success, as well as failure, in values-based innovation

Key concepts in innovation management and values-based innovation

This textbook is the ideal companion for advanced undergraduate or postgraduate students studying innovation management or entrepreneurship. Entrepreneurs, innovation managers and consultants will learn to expand into new markets.

Über diesen Titel

Über die Autorin bzw. den Autor

Henning Breuer is founder of UXBerlin Innovation Consulting (www.uxberlin.com), and professor for business and media psychology at the University of Applied Sciences for Media, Communication and Business in Berlin, Germany. His academic research and consulting work for corporate clients from automotive, internet, and telecommunication focuses on innovation management, business anthropology, and customer research. For Deutsche Telekom Innovation Laboratories, he developed capabilities in corporate foresight and venturing and built a team for user-driven innovation. As visiting professor and researcher he worked at Waseda University (Tokyo), the University of Chile (Santiago), and the University of Applied Sciences in Potsdam on interaction design and learner-centred environments. Henning studied psychology, philosophy, and law at the universities of Magdeburg, Berlin, and Tbingen.

Florian Lüdeke-Freund is a senior research associate at the University of Hamburg, Germany. He is a research fellow at the Centre for Sustainability Management (CSM), Leuphana University, and the Governing Responsible Business Research Environment at Copenhagen Business School, Denmark. His research deals with sustainable entrepreneurship, sustainable business models, and innovation. As well as publishing numerous journal articles and book chapters on these topics, he has co-edited an Organization & Environment special issue on Business Models for Sustainability. Florian founded www.SustainableBusinessModel.org as an international research hub addressing sustainability, business model, and innovation topics. Florian is an active member of the Strongly Sustainable Business Model Group at OCAD University, Toronto, Canada. He has been a visiting researcher at the Universities of St. Gallen (Switzerland) and Stellenbosch (South Africa).

Details zur Ausgabe

• Verlag: Red Globe Press
• Erscheinungsdatum: 2016
• Sprache: Englisch
• ISBN 10: 1137516615
• ISBN 13: 9781137516619
• Einband: Taschenbuch
• Auflage: 1
• Anzahl der Seiten: 272
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar