The Language of Museum Communication: A Diachronic Perspective - Hardcover

Lazzeretti, Cecilia

Hardcover

ISBN 10: 1137571489 ISBN 13: 9781137571489

Verlag: Palgrave Macmillan, 2016

Inhaltsangabe

This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and American museums, and has been carried out adopting corpus linguistics and genre analysis methodologies. After identifying the typical features of the museum press release, new media more recently adopted by museums, such as web presentations, blogs, e-news, and social media, are taken into consideration, exploring questions such as how has the language of museum communication changed in order to face the challenge posed by new technologies? Are museum press releases threatened by new approaches used in contemporary public relations? Are the typical press release features still detectable in new genres? Drawing on insights from linguistics, discourse analysis, and museum communication this book will be of great value to researchers and practitioners of applied linguistics, sociolinguistics, and museum communication scholars.

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Über die Autorin bzw. den Autor

Cecilia Lazzeretti is a post-doctoral researcher in the Department of Linguistic and Cultural Studies at the University of Modena and Reggio Emilia, Italy. As a freelance journalist and press officer for an art institution, Fondazione Fotografia Modena, she is professionally involved in the media community. Her research interest concerns corpus linguistics, discourse analysis and genre studies, with a specific focus on the genre of art press releases.

Von der hinteren Coverseite

This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and American museums, and has been carried out adopting corpus linguistics and genre analysis methodologies. After identifying the typical features of the museum press release, new media more recently adopted by museums, such as web presentations, blogs, e-news, and social media, are taken into consideration, exploring questions such as how has the language of museum communication changed in order to face the challenge posed by new technologies? Are museum press releases threatened by new approaches used in contemporary public relations? Are the typical press release features still detectable in new genres? Drawing on insights from linguistics, discourse analysis, and museum communication this book will be of great value to researchers and practitioners of applied linguistics, sociolinguistics, and museum communication scholars. 

Cecilia Lazzeretti is a post-doctoral researcher in the Department of Linguistic and Cultural Studies at the University of Modena and Reggio Emilia, Italy. As a freelance journalist and press officer for an art institution, Fondazione Fotografia Modena, she is professionally involved in the media community. Her research interest concerns corpus linguistics, discourse analysis and genre studies, with a specific focus on the genre of art press releases.

Details zur Ausgabe

• Verlag: Palgrave Macmillan
• Erscheinungsdatum: 2016
• Sprache: Englisch
• ISBN 10: 1137571489
• ISBN 13: 9781137571489
• Einband: Gebundene Ausgabe
• Auflage: 1
• Anzahl der Seiten: 286
• Kontakt zum Hersteller: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Deutschland