Verwandte Artikel zu Service Operations Management: A Strategic Perspective

Service Operations Management: A Strategic Perspective - Softcover

McManus, John

 
9781137609243: Service Operations Management: A Strategic Perspective

Inhaltsangabe

This engaging textbook explores the challenges and complexities of managing operations in a service industry setting. It considers key concepts from strategy and operations management from a global services perspective, integrating traditional theory with cutting-edge contemporary examples.

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Über die Autorinnen und Autoren

John McManus is a strategist, researcher, author, advisor, speaker and teacher.

Mats Winroth is a Professor of Technology Management and Economics at Chalmers University of Technology, Sweden.

Jannis Angelis is a Docent in Operations Strategy in the Department of Industrial Economics and Management at KTH Royal Institute of Technology, Sweden.

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