 
    The struggle with balancing creative products that are innovative, technically feasible, and financially sound is one designers and web professionals go through every day. The Design Studio Method is a creative problem solving process that allows you to quickly generate ideas, evaluate them, and reach consensus, achieving that balancing act. Brian Sullivan’s The Design Studio Method gives answers that you have been looking for, showing you how to be innovative and efficient without sacrificing quality and collaboration. This book simplifies the complicated method, explaining each step, each participant’s involvement, and how to adapt the method to your needs.
The Design Studio Method provides step-by-step procedures to ensure your success. From illumination, to generation, to presentation, all the way to iteration, this book provides the road map you’ll need to start generating innovate products.
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Brian Sullivan is the Director of UX Testing and Research for Tonic3. In his practice, Brian is called upon to facilitate Design Studio Workshops, Brainstorming Sessions, Design Walkthroughs, UX Inspections, and Usability Testing. Brian is the founder of the Big Design Conference, where experts talk on design, usability, and strategy. Brian founded the Big Design Workshops series in 2009, where he teaches UX topics, such as Collaborative Sketching with Design Studios, UX Inspections, and a Usability Boot Camp. Brian is the President of the Dallas User Experience Professionals organization, which meets monthly in Dallas. Brian is a thought leader, who frequently speaks at industry events like SxSW Interactive, UXPA International, IA Summit, Boston UXPA, and Big Design Conference.
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