This edited volume for the first time, examines fashion and design events from a social perspective, including the meanings they bestow and their potential economic, cultural and personal impacts. It explores the reasons for their popularity and influence, and provides a critique of their growth in different markets. It further develops and critiques thematic concepts linked to fashion and design events, such as identity, gender, aspirations and self-image, commodification, authenticity, destination development and marketing, business strategy and intellectual property. The title will appeal to students of art and design, cultural studies, tourism, events studies, sociology and marketing.
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Kim M. Williams is Lecturer and Research Associate in the Tourism and Hospitality Research Unit (THRU) at La Trobe University. Her research background is concerned with human resources issues, with a prime focus on professional development and training. She is also interested in fashion, heritage and wine tourism.
Jennifer Laing is a Senior Lecturer in Tourism and Events in the Tourism and Hospitality Research Unit (THRU) at La Trobe University. Her research interests include travel narratives; the role of events in society and heritage tourism. She has co-written books with Warwick Frost on the influence of books on travel and commemorative events.
Warwick Frost is an Associate Professor in Tourism and Events in the Tourism and Hospitality Research Unit (THRU) at La Trobe University. His research interests include heritage, events, nature-based attractions and the interaction between media, popular culture and tourism. He has co-written books with Jennifer Laing on the influence of books on travel and commemorative events.
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