Visual Analytics for Management: Translational Science and Applications in Practice - Softcover

 
9781138190726: Visual Analytics for Management: Translational Science and Applications in Practice
Softcover
ISBN 10: 1138190721 ISBN 13: 9781138190726
Verlag: Routledge, 2016

Inhaltsangabe

This book provides students with an in-depth understanding of the concepts, frameworks and processes used to analyze and present visual data for better decision-making. Expert contributors provide guidance in translating complex concepts from large data sets and how this translation drives management practice.

The book’s first part provides a descriptive consideration of state-of-the-art science in visual design. The second part complements the first with a rich set of cases and visual examples, illustrating development and best practice to provide students with real-world context. Through their presentation of modern scientific principles, the editors inspire structured discussions of audience and design, recognizing differences in need, bias and effective processes across contexts and stakeholders.

This cutting-edge resource will be of value to students in business analytics, business communication and management science classes, who will learn to be capable managers through the effective and direct visual communication of data. Researchers and practitioners will also find this an engaging and informative book.

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Über die Autorin bzw. den Autor

Elliot Bendoly is the 2015 Academy of Management's Operations Management Division Distinguished Scholar and a Full Professor in the Fisher College of Business at Ohio State University, USA.

Sacha Clark is the founder of Mulsanne Management, USA, a firm that assists clients with business strategy development and implementation, productivity enhancement and technology exploitation, and change and transformation management. He has worked with leading companies such as FedEx, General Motors, IBM, Mitsubishi, Procter & Gamble, Pennzoil, Shell, Samsung and WestPac.

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Verlag
Routledge
Erscheinungsdatum
2016
Sprache
Englisch
ISBN 10 
1138190721
ISBN 13 
9781138190726
Einband
Taschenbuch
Anzahl der Seiten
198
Herausgeber
Bendoly Elliot, Clark Sacha
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

Lengericher Landstr. 19
Osnabrück
Niedersachsen
49078
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781138190719: Visual Analytics for Management: Translational Science and Applications in Practice

Vorgestellte Ausgabe

ISBN 10:  1138190713 ISBN 13:  9781138190719
Verlag: Routledge, 2016
Hardcover