Writing a Business Plan: A Practical Guide (Routledge Focus on Business and Management) - Hardcover

Ekanem, Ignatius

Hardcover

ISBN 10: 1138206024 ISBN 13: 9781138206021

Verlag: Routledge, 2017

Inhaltsangabe

Resourcing new ventures is-all important for entrepreneurs, and creating a successful business plan can be make or break when it comes to attracting investment. Written by an experienced academic and consultant, this book provides a concise guide for producing the optimal business plan.

Business plans are vital when it comes to making strategic decisions and monitoring progress. Writing a Business Plan is designed to teach you how to write your business plan without relying on someone else or internet templates. It will take you through each stage of business-plan writing, with chapters on generating ideas; describing business opportunities; drawing a business road map; and considering marketing, financial, operations, HR, legal and risk. The book includes a range of features to assist you, including worked-through examples.

This unique book provides a one-stop shop for entrepreneurs and students of entrepreneurship to hone their skills in writing a useful and comprehensive business plan.

Über diesen Titel

Über die Autorin bzw. den Autor

Ignatius Ekanem is Senior Lecturer in Business Management at Middlesex University Business School, London. Dr Ekanem specialises in economic regeneration and small-business research, with particular focus on the financial management practices of small and medium-sized businesses.

Details zur Ausgabe

• Verlag: Routledge
• Erscheinungsdatum: 2017
• Sprache: Englisch
• ISBN 10: 1138206024
• ISBN 13: 9781138206021
• Einband: Tapa dura
• Auflage: 1
• Anzahl der Seiten: 134
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar