Internationalization in Central and Eastern Europe (Routledge Revivals) - Softcover

Softcover

ISBN 10: 1138726443 ISBN 13: 9781138726444

Verlag: Routledge, 2018

Inhaltsangabe

This title was first published in 2002: This is a unique volume among the existing variety of publications on foreign direct investment (FDI) in Central and Eastern Europe (CEE) because it focuses on the internationalization process taking place there. It addresses the rapid changes of the business climate in the region that have led to intensive internationalization of companies, businesses and national economies. Existing FDI books have mostly taken the perspective of attracting inward FDI flows, missing the aspect of FDI outflows from CEE countries. While foreign investors face the specific context of a region that poses new requirements to their internationalization strategies, approaches and practices, domestic companies must strive to make their businesses international. Consequently, the book presents the features of internationalization in CEE from home and host company and country perspectives, providing a fresh perspective on this major economic problem.

Über diesen Titel

Über die Autorin bzw. den Autor

Marinov, Marin Alexandrov

Details zur Ausgabe

• Verlag: Routledge
• Erscheinungsdatum: 2018
• Sprache: Englisch
• ISBN 10: 1138726443
• ISBN 13: 9781138726444
• Einband: Taschenbuch
• Anzahl der Seiten: 256
• Herausgeber: Marinov Marin Alexandrov
• Kontakt zum Hersteller: BOOKS etc..; cs@booksetc.co.uk; ; BOOKS etc.; Aldershot; Vereinigtes Königreich
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