Multinational Management: A Strategic Approach - Hardcover

Cullen, John B.; Parboteeah, K. Praveen

Hardcover

ISBN 10: 1285094948 ISBN 13: 9781285094946

Verlag: South-Western Pub, 2013

Inhaltsangabe

In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition of Cullen & Parboteeah's MULTINATIONAL MANAGEMENT: A STRATEGIC APPROACH uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions--equipping students with a strategic mindset. The text covers all topics essential to international management, including comparative management issues, formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, business ethics, and much more. Available with InfoTrac Student Collections http://gocengage.com/infotrac.

Details zur Ausgabe

• Verlag: South-Western Pub
• Erscheinungsdatum: 2013
• Sprache: Englisch
• ISBN 10: 1285094948
• ISBN 13: 9781285094946
• Einband: Gebundene Ausgabe
• Auflage: 6
• Anzahl der Seiten: 736
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar