Exploring Typography - Softcover

Rabinowitz, Tova

 
9781285176819: Exploring Typography
Softcover
ISBN 10: 1285176812 ISBN 13: 9781285176819
Verlag: COURSE TECHNOLOGY, 2015

Inhaltsangabe

Showcasing the latest in best practices across print and digital media, EXPLORING TYPOGRAPHY, 2e provides a well-researched, authoritative introduction to typography that explores the varied uses of type in visual communications. Coverage begins with a history of type and a survey of how type is classified before advancing to the physical components of letters and the rules of legibility, readability, and style. The text surveys the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Examining contemporary challenges in type, it also introduces terminology and concepts relevant to designing with type in a digital environment and includes coverage of designing type for mobile devices. More "Designer at Work" boxes and new "Designer Processes and "Typography for Social Change" features provide insight into professional designers' work and processes. With a large new format, EXPLORING TYPOGRAPHY, 2e is packed with dynamic illustrations that bring chapter concepts to life.

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Über die Autorin bzw. den Autor

Tova Rabinowitz Deer has conducted extensive research on the subject of typography, including a vast amount of reading on historical and contemporary theories and practices. At Westwood College she served as Graphic Design Program Director, designing and administrating curriculum and programming for online and classroom environments nationwide. She received a Bachelor of Fine Arts from the University of Michigan and a Master of Education from the University of Illinois.

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Verlag
COURSE TECHNOLOGY
Erscheinungsdatum
2015
Sprache
Englisch
ISBN 10 
1285176812
ISBN 13 
9781285176819
Einband
Taschenbuch
Anzahl der Seiten
480
Kontakt zum Hersteller
Cengage Learning
https://www.cengageasia.com/

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Verantwortliche Person
Nicht verfügbar