How to Write Ad Copy That Works - Masters of Marketing Secrets: A Course In Classic Copywriting - Softcover

Worstell, Dr. Robert C.; Frederick, J. George

 
9781312137981: How to Write Ad Copy That Works - Masters of Marketing Secrets: A Course In Classic Copywriting
Softcover
ISBN 10: 1312137983 ISBN 13: 9781312137981
Verlag: Lulu.com, 2014

Inhaltsangabe

As you are reading this, you are obviously interested in how Marketing actually works and what is actually effective. You already have been through the wringer with all these online marketers who use the same copy-paste template of a sales page, with mailing lists which send you unwanted traffic several times a week and insist that you are stupid enough to believe their hype, over and over and over. The Masters of Marketing Secrets series brings you these classics so that you can make up your own mind. All that has been done with these books is to give you modern versions of them which have been (mostly) cleaned up of typo's and poor editing – and also made available in ebook and paperback so you can study them at your leisure. J. George Frederick lived in those times and wrote about the people and principles of advertising they discovered. His book has been handed around for years, and as you study the other books in this series it starts pulling the pieces together for you.

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Über die Autorin bzw. den Autor

Dr. Worstell is known for the depth and volume of his research - as well as his published works. With seven degrees to his credit, ranging from comparative religions to computer networking, there are few fields he hasn't researched as a means to finding workable truths anyone can apply. His current work is in making fiction writing profitable, and kicking over the bee-hives of established "guru's" in that field. Worstell feels that creating a living by writing should be simple and inexpensive. Most of his work is available through his blog posts long before they become books. This blog-to-book method is a way of sharing and refining his material broadly to everyone.

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Verlag
Lulu.com
Erscheinungsdatum
2014
Sprache
Englisch
ISBN 10 
1312137983
ISBN 13 
9781312137981
Einband
Taschenbuch
Anzahl der Seiten
356
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Deutschland