A guidebook providing students with the essentials they'll need to communicate successfully in today's workplace. This text offers concise and accessible, yet thorough, coverage of audience and purpose, research, style, and document design, and strategies for designing all of the major document types. This second edition has been updated with sample documents annotated with insights and advice from the employees at the organisations that developed them. Throughout the text, a new set of engaging graphics provides visual explanations of key concepts.
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Mike Markel was director of technical communication at Boise State University. The former editor of IEEE Transactions on Professional Communication, he is the author of numerous articles and six books about technical communication, including Ethics and Technical Communication: A Critique and Synthesis.
In Practical Strategies for Technical Communication, Mike Markel gives students the essentials they'll need to communicate successfully in today's workplace. The book offers concise and accessible yet thorough coverage of audience and purpose, research, style, and document design, and strategies for designing all of the major document types. For the second edition, Markel has worked with organisations to choose sample documents and annotate them with insights and advice from the employees who developed them. Throughout the text, a new set of engaging graphics provides visual explanations of key concepts.
Key features include:
• Coverage of all the major technical communication applications including letters, e-mail, blogs, proposals, reports, instructions, presentations, and more.
• Practical help with the process of writing technical documents. In addition to solid coverage of audience and purpose, research, style, and document design, the book offers user-friendly features to guide students.
• 'Choices and Strategies charts' help students think rhetorically. These charts, an instructor favourite, guide students in making decisions such as how to respond to readers' attitudes, how to choose appropriate graphics, and how to choose the best media or technology tools to achieve their purpose.
• Integrated coverage of social media and new technologies gives students the most up-to-date advice in the context of specific tasks and documents.
• A chapter on ethics as well as 'Ethics Notes' throughout the book remind students to focus on the ethical considerations and implications of their writing.
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