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Behavioral statistics―as it’s actually practiced today
Using Macmillan's highly touted LaunchPad to deliver superior content online, the brief version of Nolan and Heinzen’s text introduces students to the role of statistics in the behavioral sciences today. It is a thoroughly up-to-date presentation written specifically for behavioral science students, anchored by real-world stories, a highly visual approach to presenting data, helpful mathematical and formula support, and unique immersive learning activities in LaunchPad (Which Test is Best and the new Interpreting Statistical Results). Now with a focus in every chapter on open science and data ethics, and a new final chapter on reporting and interpreting results!
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Susan A. Nolan is a Professor in the Department of Psychology at Seton Hall University. She received her Ph.D. from Northwestern University. Susan studies the stigma associated with psychological disorders and the role of gender in science, technology, engineering, and mathematics (STEM) education, the latter funded in part by the National Science Foundation. Her favorite classes to teach are introductory psychology, abnormal psychology, international psychology, and statistics.
Susan is the 2021 President of the Society for the Teaching of Psychology (STP), an Associate Editor of the international journal Psychology Learning and Teaching, and a Consulting Editor of the American Psychological Association (APA) journal Scholarship of Teaching and Learning in Psychology. She previously served as President of the Eastern Psychological Association (EPA), Chair of the 2012 STP Presidential Task Force on Statistical Literacy, and a representative from APA to the United Nations. Susan is a Fellow of EPA, APA, and the Association for Psychological Science, and was a 2015-2016 U.S. Fulbright Scholar in Bosnia and Herzegovina where she researched psychology higher education.
Tom Heinzen was a 29-year-old college freshman and a magna cum laude graduate of Rockford College. He earned his PhD in social psychology at the State University of New York at Albany in just 3 years. He published his first book on frustration and creativity in government 2 years later; was a research associate in public policy until he was fired for arguing over the shape of a graph; and then began a teaching career at William Paterson University of New Jersey. He founded the psychology club, established an undergraduate research conference, and has been awarded various teaching honors while continuing to write journal articles, books, plays, and two novels that support the teaching of general psychology and statistics. He is also the editor of Many Things to Tell You, a volume of poetry by elderly writers. Tom is a member of numerous professional societies, and is a Fellow of the APA, the EPA, the APS, and the New York Academy of Science. His wife, Donna, is a physician assistant who has volunteered her time in relief work following hurricanes Mitch and Katrina; and their daughters work in public health, teaching, and medicine.
Nolan and Heinzen offer an introduction to the basics of statistics that is uniquely suited for behavioural science students, with coverage anchored to real-world stories, a highly visual approach, helpful mathematical support, and step-by-step examples. The book can also be purchased with the breakthrough online resource, LaunchPad, which offers innovative media content, curated and organised for easy assignability. LaunchPad's intuitive interface presents quizzing, flashcards, animations and much more to make learning actively engaging.
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