Excerpt from Intensive Selling: A Comprehensive Analysis of Possibilities for Increasing Profitable Sales Through Supplemental Direct Advertising Methods Especially Under Present War-Time Conditions by Taking Advantage of Available Distribution Based on Definite Tests Supplement
The following is an estimate as to the annual advertising expenditures in the United States for the various kinds and mediums of advertising. These figures are based on an estimate made in 1915 by Printer's Ink, and supplemented by later information from various sources.
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Paperback. Zustand: New. Print on Demand. This book examines the theory that direct advertising, and specifically enclosures, can be leveraged by businesses of all sizes to boost sales. Proponents of the theory argue that compared to other forms of advertising, direct advertising allows for a more efficient use of funds, leads to increased sales volume, and provides an opportunity for greater intimacy between a business and its customers. The author presents numerous examples of successful companies that have used direct advertising to achieve their goals and stresses the importance of evaluating the return on investment for any direct advertising campaign. The book is a valuable resource for business owners, marketers seeking to understand the power of direct advertising, and anyone interested in the historical interplay between sales and direct advertising. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Bestandsnummer des Verkäufers 9781330046562_0
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Anbieter: PBShop.store US, Wood Dale, IL, USA
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781330046562
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781330046562
Anzahl: 15 verfügbar