Verwandte Artikel zu A Decade of Radio Advertising (Classic Reprint)
Inhaltsangabe
Excerpt from A Decade of Radio Advertising
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This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
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A Decade of Radio Advertising (Classic Reprint)
Print-on-DemandAnbieter: Forgotten Books, London, Vereinigtes Königreich
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Paperback. Zustand: New. Print on Demand. This book is a thorough and thoughtful examination of the psychological and economic forces that underpin broadcast advertising, combining psychological principles with broadcast advertising case studies to analyze the effectiveness of broadcast advertising in influencing consumers and developing brand loyalty. The author provides a comprehensive overview of the topic, exploring the satisfaction listeners derive from radio broadcasts and the psychological processes involved in advertising, before delving into historical and practical examples of advertising via radio. The book is highly informative, with a wealth of insights into the strategies and techniques that have shaped the development of broadcast advertising over the past century. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Bestandsnummer des Verkäufers 9781330284681_0
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A Decade of Radio Advertising (Classic Reprint)
Anbieter: PBShop.store US, Wood Dale, IL, USA
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PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781330284681
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A Decade of Radio Advertising (Classic Reprint)
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781330284681
Neu kaufen
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