Excerpt from The Elementary Laws of Advertising and How to Use Them
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This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
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Anbieter: Forgotten Books, London, Vereinigtes Königreich
Paperback. Zustand: New. Print on Demand. This book analyzes publicity, its various forms, and its effects on the public. The author, an experienced business owner and advertising professional, presents an objective view of the advertising industry and provides practical principles for creating effective publicity campaigns. This book explores the interplay of attention and suasion in advertisements, including variables like ad space, visuals, and persuasive techniques. Throughout the book, the author emphasizes the importance of understanding the selling power of publicity and how to maximize it. The book is valuable for business professionals and students of marketing, advertising, and related fields who seek a comprehensive understanding of the role of publicity in driving sales and shaping consumer behavior. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Bestandsnummer des Verkäufers 9781333132972_0
Anzahl: Mehr als 20 verfügbar
Anbieter: PBShop.store US, Wood Dale, IL, USA
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781333132972
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781333132972
Anzahl: 15 verfügbar