Excerpt from How to Make Type Talk: The Relation of Typography to Voice Modulation; Basic Principles as Developed and Proven in Actual Practice
The manner in which it was received was an encouragement to put the paper into book form, with a few simple illustra tions to carry the points covered.
No pretense has been made to cover illustration, color, stock, etc., in relation to typography, owing to subject limitation. Neither has any attempt been made to extravagantly show finely illustrated composition such as may be found in leading magazines, catalogs and books.
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Anbieter: Forgotten Books, London, Vereinigtes Königreich
Paperback. Zustand: New. Print on Demand. This book is a concise guide to the effective use of typography in design and communication, targeted toward commercial printing and advertising. It offers an accessible overview of key typographic concepts for the layperson, using illustrative examples and offering advice on page layout, choice of typefaces, and creating emotional responses through visual language. Engaging and practical, the book elucidates the principles of typography as they apply to persuasive commercial design, making it an invaluable resource for creatives and marketers alike. It encourages readers to elevate their understanding of typography beyond mere visual aesthetics, toward harnessing its power to convey messages with depth and impact. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Bestandsnummer des Verkäufers 9781333418281_0
Anzahl: Mehr als 20 verfügbar
Anbieter: PBShop.store US, Wood Dale, IL, USA
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781333418281
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers LW-9781333418281
Anzahl: 15 verfügbar