Perspectives on Economic Integration and Business Strategy in the Asia-Pacific Region - Softcover

 
9781349256433: Perspectives on Economic Integration and Business Strategy in the Asia-Pacific Region
Softcover
ISBN 10: 1349256439 ISBN 13: 9781349256433
Verlag: Palgrave Macmillan, 1997

Inhaltsangabe

The book contains selected papers presented at two international Euro-Asia research conferences held in Nantes and Poitiers, France, in 1994 and 1995. These papers are among the most recent empirical works concerned with the analysis of economic transformation and business strategy in the Asia-Pacific region. Various themes are addressed ranging from an assessment of the environment to more specific issues, e.g. business and marketing strategies of firms operating in this region. Countries given particular attention include: China, Japan, South Korea, India, Taiwan and Vietnam. The book represents a comprehensive and up-to-date appraisal of the effects of economic transformation and business strategy of firms operating in one of the world's most dynamic regions.

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Verlag
Palgrave Macmillan
Erscheinungsdatum
1997
Sprache
Englisch
ISBN 10 
1349256439
ISBN 13 
9781349256433
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
268
Herausgeber
Dzever Sam, Jaussaud Jacques
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Weitere beliebte Ausgaben desselben Titels

9780333691823: Perspectives on Economic Integration and Business Strategy in the Asia-Pacific Region

Vorgestellte Ausgabe

ISBN 10:  0333691822 ISBN 13:  9780333691823
Verlag: Palgrave Macmillan, 1997
Hardcover