Models of Scenario Building and Planning: Facing Uncertainty and Complexity - Softcover

Martelli, A.

 
9781349451180: Models of Scenario Building and Planning: Facing Uncertainty and Complexity

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Inhaltsangabe

1. Why Scenario Planning? 2. The Missions of Scenarios 3. The Fundamentals of Environmental Analysis 4. Information, Intelligence and Competitive Intelligence 5. The Principles of Scenario Building 6. From Scenario Building to Scenario Planning: a) Intuitive Logic and Trend Impact Analysis 7. From Scenario Building to Scenario Planning: b) Cross Impact Analysis and Morphological Analysis 8. Scenario Planning, Strategies and Mental Models 9. Scenarios in Decision Making 10. Scenarios and the Organisation

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