Running across Europe: The Rise and Size of one of the Largest Sport Markets - Softcover

Softcover

ISBN 10: 1349496014 ISBN 13: 9781349496013

Verlag: Palgrave Macmillan, 2015

Inhaltsangabe

Analysing in-depth data from 11 European countries, this collection explores the rise of the European running market, the reasons and motives for running, and the most important players in the field. The volume sets out policy challenges and marketing possibilities and addresses issues of participation, cost and health.

Über diesen Titel

Über die Autorin bzw. den Autor

Christoph Breuer, German Sport University Cologne, Germany Angela Charlton, TNS BMRB Agency, UK Sören Dallmeyer, German Sport University Cologne, Germany Mojca Doupona Topi?, University of Ljubljana, Slovenia Peter Forsberg, University of Copenhagen, Denmark Kirstin Hallmann, German Sport University Cologne, Germany Spencer Harris, University of Colorado, USA Paul Hover, Mulier Institute, The Netherlands Jukka Lahti, University of Jyväskylä, Finland Ramon Llopis-Goig, University of Valencia, Spain Szilvia Perényi, University of Debrecen, Hungary Leonidas Petridis, University of Debrecen, Hungary Samo Rauter, University of Ljubljana, Slovenia Peter Smale, Kantar Sport, UK Andrew Spiers, Sport England, UK Hanna Vehmas, University of Jyväskylä, Finland Harold van der Werff, Mulier Institute, The Netherlands Anna Vilanova, University of Barcelona, Spain Steven Vos, Fontys University of Applied Sciences, The Netherlands

Details zur Ausgabe

• Verlag: Palgrave Macmillan
• Erscheinungsdatum: 2015
• Sprache: Englisch
• ISBN 10: 1349496014
• ISBN 13: 9781349496013
• Einband: Taschenbuch
• Auflage: 1
• Anzahl der Seiten: 300
• Herausgeber: Scheerder Jeroen, Breedveld Koen, Borgers Julie
• Kontakt zum Hersteller: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Deutschland