Inhaltsangabe
1. Why Traditional Strategy Does Not Work Anymore!
2. Everything Needs to Change - or Does It?
3. New Business Models for the New World: Stractics in Practice
4. Pure Plays and How They Change the World
5. Hybrid Players - Waking up to the New Digital Reality!
6. Pure Plays versus Hybrids - a Fight to the Finish?
7. The Principles Underpinning Success in the World of Stractics
8. Strategy Processes in the World of Stractics
9. Advice from the Top: Stractical Tips from Our Digital CEOs
10. The Future of Stractics
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
