The Revenue Operations Manual: How to Build a High-Growth, Predictable and Scalable Business - Softcover

Adint, Laura; Lane, Sean

 
9781398616769: The Revenue Operations Manual: How to Build a High-Growth, Predictable and Scalable Business
Softcover
ISBN 10: 1398616761 ISBN 13: 9781398616769
Verlag: Kogan Page, 2024

Inhaltsangabe

Growing a business is a team sport, and Revenue Operations - the number 1 fastest-growing job on LinkedIn - is how you can deliver that growth. Learn how to bring revenue-generating teams, business context, and technology together to build a high-achieving, predictable and scalable revenue machine.The Revenue Operations Manual takes you through every aspect of this evolving function, whether that's understanding what exactly it is, or how to effectively build your team, technology and partnerships to ensure your go-to-market strategies support business goals and revenue growth. Using case studies, examples of best practices (and of what not to do), this book offers expertise and interviews from world-class operators and provides a blueprint on the mindset required to build and scale this critical business function. Understand the value that Revenue Operations can bring to your business, the right time to invest in it, and how to maximize the outcomes this team can drive.

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Über die Autorinnen und Autoren

Laura Adint is currently a partner and operations executive for a financial services company in Los Gatos, CA. With over 25 years of experience, her prior roles included Vice President of Field Operations at Drift, and Vice President of Sales and Services Operations at Adaptive Insights (a Workday company).

Sean Lane is a Founding Partner at BeaconGTM, host of the "Operations with Sean Lane" podcast, and is based in Boston, Massachusetts. He has spent more than a decade building Revenue Operations teams at fast-growing B2B software companies, including Drift and Upserve.

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Verlag
Kogan Page
Erscheinungsdatum
2024
Sprache
Englisch
ISBN 10 
1398616761
ISBN 13 
9781398616769
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
344
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Deutschland

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9781398616783: The Revenue Operations Manual: How to Build a High-Growth, Predictable and Scalable Business

Vorgestellte Ausgabe

ISBN 10:  1398616788 ISBN 13:  9781398616783
Verlag: Kogan Page, 2024
Hardcover