AI for Public Relations: A How-To Guide for Implementation and Management - Hardcover

 
9781398625051: AI for Public Relations: A How-To Guide for Implementation and Management

Inhaltsangabe

Understand how to embrace and embed artificial intelligence into your public relations and communications practice and strategy with this how-to guide.

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Über die Autorin bzw. den Autor

Ben Verinder is founder and managing director of Chalkstream, a reputation research and management agency based near Watford, UK. He is a founder member of the CIPR AI in PR panel and the creator of the first AI and Reputation Leadership course. Stephen Waddington is a professional advisor at Wadds Inc. and PhD researcher at Leeds Business School. Based in London, UK, he was previously the President of the CIPR and Managing Director at Metia Group. Stephen is a Chartered PR Practitioner, an Honorary Fellow of the CIPR and a Fellow of the PRCA.

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9781398625037: AI for Public Relations: A How-To Guide for Implementation and Management

Vorgestellte Ausgabe

ISBN 10:  1398625035 ISBN 13:  9781398625037
Verlag: Kogan Page, 2026
Softcover