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Target Story: How the Iconic Big Box Store Hit the Bullseye and Created an Addictive Retail Experience (The Business Storybook Series) - Softcover

Buch 5 von 7: The Business Storybook Series

Chastain, Bill

 
9781400232741: Target Story: How the Iconic Big Box Store Hit the Bullseye and Created an Addictive Retail Experience (The Business Storybook Series)
Softcover
ISBN 10: 1400232740 ISBN 13: 9781400232741
Verlag: HarperCollins Leadership, 2021

Inhaltsangabe

The Target Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the big box store to become the retail giant it is today.

In an industry that has seen constant disruption over the last two decades, Target has experienced tremendous growth. Establishing a strong eCommerce business and cultivating a sought-after in-store experience has kept this iconic brand at the top of the retail game. From same-day fulfillment to brand partnerships, Target has successfully fought the domination of online marketplaces by thinking outside the big box.

The growth, prosperity, and expansion strategies that can be gleaned from the history of the Target Corporation amounts to a masterclass in business. Yet, the Target story has never been adequately presented. Until now.

Through the story of Target, you’ll learn:

  • How to remain nimble in times of tremendous change.
  • How to reinvent a six-decade-old iconic brand.
  • How to know when to build it yourself or bring in the experts.
  • When to change the entire way you do business.

Discover how this iconic store hit the bullseye and created an addictive retail experience, and how you can do the same for your business.

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Über die Autorin bzw. den Autor

Bill Chastain is the author of many non-fiction titles and a senior writer with Kevin Anderson & Associates. His most recent books are Try Not to Suck: The Exceptional, Extraordinary Baseball Life of Joe Maddon and White Fang and the Golden Bear: A Father-and-Son Journey on the Golf Course and Beyond (foreword by Jack Nicklaus).

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Verlag
HarperCollins Leadership
Erscheinungsdatum
2021
Sprache
Englisch
ISBN 10 
1400232740
ISBN 13 
9781400232741
Einband
Taschenbuch
Anzahl der Seiten
224
Kontakt zum Hersteller
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https://europe.yamaha.com/index.html

Siemensstrasse 22-34
Rellingen
Schleswig-Holstein
25462
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781400218943: Target Story: How the Iconic Big Box Store Hit the Bullseye and Created an Addictive Retail Experience (The Business Storybook Series)

Vorgestellte Ausgabe

ISBN 10:  1400218942 ISBN 13:  9781400218943
Verlag: HarperCollins Leadership, 2020
Hardcover