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Inhaltsangabe
The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for.
Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free, Chris Anderson explores this radical idea for the new global economy and demonstrates how it can be harnessed for the benefit of consumers and businesses alike.
In the twenty-first century, Free is more than just a promotional gimmick: It's a business strategy that is essential to a company's successful future.
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Über die Autorin bzw. den Autor
Chris Anderson is Editor-in-Chief of Wired magazine, a position he's held since 2001. In 2002 and 2004, he led the magazine to a 2002 National Magazine Awards nomination for General Excellence. He has worked at The Economist, where he served as U.S. Business Editor. His career began at the two premier science journals, Science and Nature, where he served in several editorial capacities. He holds a Bachelor of Science degree in Physics from George Washington University and studied Quantum Mechanics and Science Journalism at the University of California at Berkeley.
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- VerlagHyperion - Acquired Assets
- Erscheinungsdatum2010
- ISBN 10 140131032X
- ISBN 13 9781401310325
- EinbandTapa blanda
- SpracheEnglisch
- Auflage1
- Anzahl der Seiten306
- Kontakt zum HerstellerNicht verfügbar
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Free: How Today's Smartest Businesses Profit by Giving Something for Nothing
Verlag:
Hyperion - Acquired Assets, 2010
ISBN 10: 140131032X
ISBN 13: 9781401310325
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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.55. Bestandsnummer des Verkäufers G140131032XI4N00
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Free: How Today's Smartest Businesses Profit by Giving Something for Nothing
Verlag:
Hyperion - Acquired Assets, 2010
ISBN 10: 140131032X
ISBN 13: 9781401310325
Gebraucht
paperback
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paperback. Zustand: Befriedigend. 306 Seiten; 9781401310325.4 Gewicht in Gramm: 500. Bestandsnummer des Verkäufers 904344
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Free
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Zustand: New. Available for the first time in paperback and with a new foreword, FREE is Chris Anderson s most recent bestseller, and an indispensable account of the surprising web-driven trend that will change the face of business as we know it.The online economy of. Bestandsnummer des Verkäufers 902384143
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Free : How Today's Smartest Businesses Profit by Giving Something for Nothing
Verlag:
Hachette Book Group USA Apr 2010, 2010
ISBN 10: 140131032X
ISBN 13: 9781401310325
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Taschenbuch. Zustand: Neu. Neuware - The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for.Known as 'Freemium,' this combination of free and paid is emerging as one of the most powerful digital business models. In Free, Chris Anderson explores this radical idea for the new global economy and demonstrates how it can be harnessed for the benefit of consumers and businesses alike.In the twenty-first century, Free is more than just a promotional gimmick: It's a business strategy that is essential to a company's successful future. Bestandsnummer des Verkäufers 9781401310325
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Free: How Today's Smartest Businesses Profit by Giving Something for Nothing
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Grand Central Publishing, 2010
ISBN 10: 140131032X
ISBN 13: 9781401310325
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Zustand: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bestandsnummer des Verkäufers F25A-01571
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Free: How Today's Smartest Businesses Profit by Giving Something for Nothing
Verlag:
Grand Central Publishing, 2010
ISBN 10: 140131032X
ISBN 13: 9781401310325
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Free : How Today's Smartest Businesses Profit by Giving Somthing for Nothing
Verlag:
Grand Central Publishing, 2010
ISBN 10: 140131032X
ISBN 13: 9781401310325
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Zustand: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. Bestandsnummer des Verkäufers 8587309-5
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Free: How Today's Smartest Businesses Profit by Giving Something for Nothing (Paperback or Softback)
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Hyperion Books 4/20/2010, 2010
ISBN 10: 140131032X
ISBN 13: 9781401310325
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Paperback or Softback. Zustand: New. Free: How Today's Smartest Businesses Profit by Giving Something for Nothing 0.55. Book. Bestandsnummer des Verkäufers BBS-9781401310325
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Free
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Free: How Today's Smartest Businesses Profit by Giving Something for Nothing
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Zustand: Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bestandsnummer des Verkäufers B14B-02422
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